A blog dedicated to honouring the best that print advertising has to offer. This is a blog of a student for educational purposes only.
November 06, 2012
Cartoon Cleverness
This ad is a great example of clever ways to portray a product. Everyone has seen before and after hair care ads and they're always the same. Dove managed to show the benefits of the product in an original way. They took the iconic image of Marge Simpson (a cartoon character) and showed how the product could alter her. This change brought humour to the ad as well as resonance with a large amount of consumers.
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